Should You Use Nofollow, Sponsored, & UGC Links?

When was the last time you reviewed your site’s backlink profile? A diverse range of links is essential for improving your SEO performance, reducing the risk of penalties, enhancing your domain authority, and increasing referral traffic. 

In this blog, Ignite Visibility’s digital PR expert, Lauren Roberts, will shed some light on often overlooked links, including nofollow, sponsored and UGC links, and explain how you can use them to improve your SEO strategy.

My Expert Opinion On Nofollow Links and Other Important Links

When optimizing pages for SEO, many people may prioritize dofollow links to ensure search engine bots see their designated pages. However, emphasizing the importance of some other critical link types can further help with search engine rankings.

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