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Getting any local business to rank high on Google is becoming more and more difficult, but one of the most competitive — and complex — industries for local SEO are car dealerships. Today’s car shoppers do much

Are you ready for a voice search future?

Whether it’s a speaker or smartphone, voice search usage is rapidly increasing. Leading research firms are predicting that somewhere between 30 and 50 percent of all searches will be conducted

Understanding how your search engine optimization (SEO) efforts are actually working requires studying the data created by the traffic you receive.

No longer is simply looking at keyword ranking enough to assess the effectiveness of your work. To

This week: Instagram reaches a new milestone, YouTube has some new testing toys, and the Supreme Court just dealt a blow to e-tailers.

Here’s what happened this week in digital marketing.

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A major update to Yoast SEO fixes a bug that affected the rankings of certain websites. The founder of Yoast, Joost de Valk, personally offered an apology to victims of the error that may have suffered “Panda-like

If you find your presentations are often met with a lukewarm reception, it’s a sure sign it’s time for you to invest in your data storytelling. By following a few smart rules, a structured approach to data