Digital Marketing News (Updated Every Friday)

This week: LinkedIn adds new goodies to Sales Navigator, marketers can’t keep up with martech, and Google says there was no core update in February.

Here’s what happened this week in digital marketing.

Report: B2B Buyers Read 13 Content Pieces Before Picking a Vendor

If you’re in the B2B space, you might want to ramp up your content marketing strategy after reading the results of a new survey released by FocusVision.

According to the report, the average B2B buyer reads 13 content pieces before selecting a vendor.

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